Once upon a time all stories started with the phrase “Once upon a time…” We had so much time in our hands then to really enjoy the small pleasures life had to offer.
Buying a home on those “once upon a time” meant meeting builders, going to endless site visits, selecting and deselecting, and spending a huge amount of time, finally settling at the one from a shortlist.
Today, time is at a premium.
We are living in the “on demand” economy.
At least “on demand” information must be there to save us our precious time which our predecessors had to sacrifice.
So we decide to search the internet first when we decide to buy anything like a home, and collate the information. We compare different options and compare. The visits to the builders or marketing agents are kept for the last.
Here, they come face to face with the best question of all — will the Internet be enough to get the real picture? Or, will they have to make a quick trip to the location and personally supervise if the property meets their taste, aesthetic preferences, necessities and luxuries? This can also be a cumulative effort – searching on the Internet and then visit the property before getting into paperwork.
Online buying trends have already gone up. Over the last few years, we have observed a hike in real estate sales through online buying platforms. Property deals seem to be benefitting from this segment of e-commerce. And for any individual buyer not located anywhere close to the property, this is an absolutely enticing idea!
Internet Search – How do you gain from it?
Online buying and selling of property has of course gone up, thanks to many property selling sites and e-commerce platforms. In fact Google has itself come up with a study report that says that real estate sales have been greatly influenced by internet based research.
In 2014 in a 3 daylong Great Online Shopping Festival (GOSF) 500 flats were booked online.
There is a huge traction generated by some property portals in India which has changed the way consumers search available properties, compare locations and facilities, prices, completion schedule and other details.
These are ranked as the top five such portals in India.
Apart from searching in property portals, you can also search websites of the builders and marketing agents for the latest real estate projects in your chosen location.
Searching for such information online is really helpful as you can look at quite a number of properties very fast and shortlist them depending on your requirement and suitability. You can then decide to contact the developer or marketing agent for a site visit.
Underestimating the value of information available online will be a wrong move. There’s a lot you can learn. There is no better weapon you have other than information and you get almost all the information you need with just a single search. Take for example the amenities, the price range, the additional services you can enjoy, the location, and a lot more. Just make a phone call to a trusted real estate consultant and verify the details. You could even do a virtual tour of the property.
You could need a fully furnished property, or you could look for just the house and plan to decorate it as you wish to. Luxury is more to do with living in style. A personal bungalow or a high-end apartment, or a terrace property with your private garden, with ample number of bedrooms and the best of digital technology installed. Every nook and corner should be a reflection of your aesthetic values. So do you see anything you like? If you do then we suggest you make the trip to get a feel of the property.
There’s simply no Substitute for Personal Touch!
Armed with all the info you could gather online, the final decision to buy or not to buy still stands on one irrevocable action – a visit to the property. A single walk through your dream house will tell you if you’ve chosen the right abode. It also gives you an opportunity to get the first-hand experience of the services and facilities that appealed to you while researching about it. With financials not being a cause of concern, all you need is to compare similar properties and buy one. If a property feels like you’re home then it’s a green signal to proceed further. Location and communication modes, proximity to the airport, inclusion of essential departmental stores within the complex, a play area, gym, community hall, family restaurants – though they were surely listed in your online brochure, it’s best you check on them personally.
It is also advisable to find out the growth and prospects of the area you’re planning to buy a home in not just because it should be a part of your pre-purchase research but also because you shouldn’t ignore an important yet oft-forgotten fact — every region gains a momentum once it witnesses habitation. Therefore, a location that doesn’t look too hot at the moment may become a hub for easy commute facilities, schools, daily markets, and soft services down the road.
To sum it all up, doing the initial research on the internet, making a final checklist and following it up with personal visit is a great way to own a property — this way you get the best of both worlds.
However, when navigating the complex market of property offerings, it’s advisable to consult with reliable property advisor with a long track record. They can help you choose the right property while providing professional guidance and addressing all your queries to propel the right decision and materialize your dream.
Contact us for your apartment in Kolkata for the best living options.
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